There are a variety of ways to create and publish content on your website or blog. Some are easier than others, but with a few examples strategies, and approaches, you can create engaging and informative pieces that will help to educate your audience. — Content Creation Examples & Approaches.
Creating Content Creation Examples
The ease of creating content for your website or blog can often be a source of frustration for those just getting started. There are a wealth of resources and strategies that can be used to create high-quality, engaging, and informative content, but it all comes down to knowing where to start.
The first step is to identify your content goals. What do you want to achieve with your content?
From Survey 76% of our respondents stated that the key metric to measure content success is organic traffic.
By optimizing your text right away, you: Save time for your future self – you can get long-term results when traffic comes to your site every month without investing much in that content’s promo. People who have found the answer to their question in your article can become loyal audiences and even ambassadors of the brand.
When creating content the most important thing to consider is search engine optimization or SEO. When optimizing your text right away, you can save time for your future self, create truly valuable content, attract new audiences who want to find an answer to their question, and create content that will attract organic traffic.
Here are Nine Steps to Creating SEO-friendly Content.
Step 1. Research Your Audience
It is absolutely critical that the type of content you create reflects your audience. If there are no users who want to know about this type of content, then you are likely to create a document full of useless words.
One way Google suggests you get to know your audience is by running a Google Ads campaign and researching which questions are most searched, which keywords are most searched, and which keywords bring the most conversion to your site. From there, you can segment your audience based on demographics or other data.
Step 2. Outline Key Points
Before starting any content creation activity, outline key points that are specific to your audience.
This will help you think about the content and what can take a lead in the first sentence.
Step 3. Generate Related Keywords
This is also an important step but not always easy to do. If your content is going to be educational, consider generating related text and also related questions (you find them in the Google search bar, for example: “keyboard” related word + “how to use”…).
Step 4. Find an Appropriate Length
When people make research, they want to get their questions answered and want information fast. So by keeping an appropriate length of content, you can let your audience complete their process right away (and then make a conversion if you wish).
Step 5. Create Subcategories
Do not force yourself to write the same type of content all the time. If your content is educational, you should make subcategories so you can create multiple pieces of content and reach several different audiences.
Step 6. Proofread
Make sure there are no spelling mistakes or wrong grammar. If you use an auto-spell checker, you can find many mistakes without thinking.
This is one of the easiest and most important things you make sure of with any type of content creation – you have to check for spelling and grammar mistakes from the beginning.
Step 7. Include Images
You can include images in your content whenever an image will add more value and is appropriate.
When including images, ensure they are:
- · Relevant – they have to be similar to the topic of the content
- · Captivating – you have to find the best way to make it interesting and eye-catching for your audience
Step 8. Proofread Everything
Make sure every word and sentence is perfect and does the job of your audience.
If you cannot think of any improvements, ask for feedback from family or friends. One thing you should do while proofreading is the spelling mistake check.
A lot of people make it their habit to ignore this step, as a writer, should make it your top priority.
Step 9. Publish
It has been said that “Content is King”. If you do not publish your content, no one will ever know. If you do any of these things, you have a perfect chance to make yourself and your audience proud (and to get paid).
So follow these nine best practices and your content will be perfect.
Google is adding an interesting “mobile-friendliness” ranking algorithm, called Mobile Favourites. It’s designed to promote mobile-friendly web pages.
So, How Does it Work?
Google favors mobile-friendly pages when users are already on that website.
For example, if a user is surfing one page on their phone and then clicks bookmark, it appears that Google will then favor the bookmarked page over that other one, for that user. The same would also be true if it bookmarked a previous web address in their browser as opposed to the mobile-friendly page within that browser.
The user’s preferences and settings may be set so that the user doesn’t go to the mobile pages in the list of bookmarks. But it appears Google automatically favors them in the search results. This is only the first iteration of this feature by Google. There can, of course, be much more potential to increase the usability and usability of mobile devices.
This means that a mobile-friendly design is a must. If you fail to do so, you have to pay the price.
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